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Two-thirds of people don’t trust medical research evidence, says a new study. Dr Claire Smart calls for a shake-up in the way the pharmaceutical industry communicates.
In pharmaceutical communications, the right visuals can be invaluable. But if something gets lost in translation, misleading imagery can be catastrophic for your brand. Dr Claire Smart looks at art of scientific visuals.
Retailers are thinking outside the box and using innovative learning techniques in their compliance training, what can pharma learn from them?
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A guide for L&D professionals in multinational organisations who are producing digital learning content for China.The 1.3 billion people in China represent around 20% of the world’s...
Elliott Masie is probably the world’s most influential learning expert, not to mention the most entertaining and inspiring. For more than 25 years, he has asked the most important...