Developing leaders at Royal Mail
Facing management dilemmas with interactive video
Operational managers at Royal Mail are turning challenging conversations into positive ones by seeing the consequences of real scenarios using interactive video.
Royal Mail is the UK’s leading delivery business. The company is undergoing a culture change, as it modernises to meet emerging customer needs. Around 6,500 operational managers deal with employees day-to-day. But they sometimes struggle to have difficult conversations in a positive way. Classroom training was available but there was nothing to help them online.
- Aligning management behaviours to new values
- Empowering managers with new conversation techniques
- Making learning accessible
The Sponge solution
To help Royal Mail increase the confidence of its managers, we developed an interactive video experience focused on positive conversations.
Our custom-made solution is based on real-life scenarios, enabling managers to try conversation responses that reflect Royal Mail’s new business values.
By combining interactive video with elearning technology, we created a digital solution that works everywhere in the Royal Mail network – even areas with poor connectivity.
We supported the company in introducing scenario-based video to the business for the first time, helping to set a new standard for engaging online learning that raised empathy and confidence.
90% of managers made lasting changes to their conversation style
88% better understand the impact of positive conversations at work
73% are using more than one new conversation technique
Learning Technologies – Learning Awards finalist 2017
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Find out how interactive video training can make a real difference in your organisation with our complimentary handbook, A Rough Guide to Interactive video.
Kate Nicholls, Learning Technologies Designer of the year and Head of Innovation at Sponge UK has spent the last year investigating how interactive 360° video can be used for workplace learning.
Everyone needs help sometimes, even the most talented leaders. This is especially true when it comes to leading organisational change. Creating a transformation in culture is extremely challenging...
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